Normally at this time of year I’d have written about how to manage the school holidays along with running a small business, but so many of us had to negotiate 4 months of home-schooling that the summer holidays didn’t seem to present the same challenge this year. In fact this looks like being the easiest 6-7 weeks of the parenting/work juggle that I’ve done in quite a while.
Our experiences since March of this year have all been different. Some business owners embraced lockdown, using it as an opportunity to take a look at marketing strategies and revamp existing processes and practices. Others have reacted to the new situation by realigning their offering – moving from face-to-face services to online. Some have been even busier than usual. A lot of us will have been concentrating purely on what absolutely needed to be done, keeping our business afloat and letting a lot of the little day-to-day things slide.
Our experiences since March of this year have all been different. Some business owners embraced lockdown, using it as an opportunity to take a look at marketing strategies and revamp existing processes and practices. Others have reacted to the new situation by realigning their offering – moving from face-to-face services to online. Some have been even busier than usual. A lot of us will have been concentrating purely on what absolutely needed to be done, keeping our business afloat and letting a lot of the little day-to-day things slide.
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